Logo for affordable housing on the Oregon coast

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Ce client a reçu 156 designs de logo de la part de 70 designers. Il a choisi ce design de logo de Savana comme design gagnant.
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Brief de Design de Logo
I need a logo for Northwest Coastal Housing. This is an organizing that provides housing for low income people or homeless people. So these are apartments usually.
They want a logo that feels bright and colorful. Something that inspires HOPE for people who've had it hard. Their motto is "Because everyone needs a place to call home." We don't want that motto in the logo...I'm just telling you so you have a sense of who this logo is for.
The logo will be used on business cards, social media marketing, and a website.
They like the colors turqoise, red and orange.
I'm attaching a logo that they like.
It's important that the logo incorporates a coastal feel...so something related to the ocean or waves. So...housing, and ocean.
Marché(s) Cible(s)
There are two primary markets. They are targeting donors and organizations that will fund the affordable housing projects. So they want to appeal to funders.
In addition, they want the site to be a useful resource for people looking for affordable housing.
Texte du logo
Northwest Coastal Housing
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Something that indicates housing, and something that indicates ocean.
Bien d'avoir
- I've attached a logo that has bright colors that they like, especially turquoise, orange and red. But just pick colors that you think work best together.