PREVENTING FALLS IN YOUR HOME / MAKING YOUR HOME SAFER
Vous souhaitez remporter un projet comme celui-ci ?
Ce client a reçu 18 designs de Flyer de la part de 8 designers. Il a choisi ce design de flyer de Brisbane Graphic comme design gagnant.
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Brief de Design de Flyer
We sell, and install grab bars for only $99 each in the home. Statistics to present: 2.8 million people are treated in emergency rooms annually for falls. 800,000 are hospitalized because of fall injury. 95% of hip fractures are caused by falling. I would like a 1 page marketing piece containing a cartoon like male slipping backwards holding on to shower curtain which is bending curtain rod that cannot support him. Then as a don't and do,same man wisely entering tub using grab bar. Slipping on stairs, trying to grab onto whatever won't hold him would be another scenario.
Included in piece would be above fall statistics separated into bursts, reminder that grab bars can be installed in any room including the garage and a star burst of Only $99, includes bar and installation and
Marché(s) Cible(s)
over 50 year old market butpredominantly elderly population
Secteur / Type d'entité
Home Health Care
Styles de police à utiliser
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- instant recognition that a grab bar can prevent serious falls and hip fracture. The cartoon characterization must make instant understanding without reading text
Bien d'avoir
- large print
- concise message
- not a lot of reading to understand
- cartoons in circle with line through don' t circle Ie. no swimming
Ne doit pas comporter
- small print
- congested page