Design Tweak needed for a current site
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Ce client a reçu 122 web designs de la part de 12 designers. Il a choisi ce web design de pastuszakjaroslaw comme design gagnant.
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Brief de Web Design
Design on top of an existing quiz funnel
Ideally we would like to tweak what we have already built here (moving elements, styles, adding simple elements etc): http://quotes.myquotematch.com/can-you-save-on-car-insurance
The flow:
1) User lands on the quiz page
2) User answers X questions and moves through the flow
3) Calculating user results screen
4) User reaches a success screen, and is subsequently redirected
Keys to the design:
1) We need to emphasize the quiz title as that will drive engagement. In this case, this is a quiz to see if you might be eligible to save money on car insurance.
2) At the end of the quiz we need to make it very, very clear that the user is eligible for savings and that in order to complete the process they are being redirected to another page where they need to fill out a form. It is critical that the design communicates this very clearly... We can count down the time left until redirect and we can use any order of elements to make this point. I think our current design does a very bad job of this.
3) We want to have a "calculating" step so that it seems like the page is working in the background
Goals of the design:
1) Polished, high quality experience throughout
2) User is clearly prepared to be redirected to the conversion funnel/landing page at the end
3) User understands the value of completing the quiz
Marché(s) Cible(s)
designers
Secteur / Type d'entité
Moving
Nombre de Pages Demandé
1 page
Styles de police à utiliser
Couleurs
Le designer choisit les couleurs à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- This quiz funnel is a template so while the current use case is for auto insurance, we would like a design that also would work in other contexts.
Ne doit pas comporter
- We don't want to materially change the core functionality of the quiz itself... redesigning any of the elements or interactions is encouraged though