VERTEBRATE PEST MANAGEMENT AUSTRALIA
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Brief de Design de Logo
the business provides feral pest animal management. the name is VERTEBRATE PEST MANAGEMENT AUSTRALIA
i will be using the abbreviation VPMA in email and website address, so maybe the abbreviation of VPMA as part of the logo.
please dont judge us on the industry we are in, for thsoe of you not familiar with Australia, we have some very serious wild animal issues in our country which are life threatening to native species and at times human lives, and this requires very specialized control services. item 4 below lists the type of species we target.
i have an idea of the logo what im thinking but am open to ideas, i guess i have some simple briefs on the deign when considering it.
1. needs to be easy enough to visually recognize when embroided onto our work shirts which are a dark olive colour.
2. the design need to be able to work in 2 font colours, black and white. by this i mean it needs to stand out in darker colours on a white background like paper, then our work shirts are dark colour so the logo will need to be embroided in a white or very light coloured thread.
3. it can have some colour for visual appeal if needed.
4. our target pest species include birds, feral cats, wild dogs, foxes, goats, pigs, wild donkeys, wild horses, camels, kangaroos, emus.
5. i had a though of a logo i think may work. Imagine a line image outline of Australia, with the abbreviation VPMA either in it or above it, and the similar to the evolution of man image from ape to man, similar with our target species, but overlapping each other. hard to explain so thats why im using this services. for example this may be simple like a an image of a camel, then overlap a donkey, then overlap a pig, then a dog, then a cat. and it can be that you only see part of each animal.
6. we do not catch rats, mice or rodents of any sorts.
A. do not send logos which you think look good on fancy glass displays for reception areas and board rooms, we as this will not happen, its for use in letter heads, business cards, webpages and work uniforms etc...
B. be original, ive seen millions of abbreviations written i a different font type and text colour, boring.
but im also very open to anything totally different.
ive used this service once before and the wining logo was simple, but very effective. you can see the logo WTF - Western Trap and Field at www.westerntrapandfield.com.au
Marché(s) Cible(s)
government biosecurity groups
agricultural industry
mining companies
people with feral pest animal issues
farmers
horticultural industry
local municipals
Secteur / Type d'entité
Pest Control
Texte du logo
VPMA and if possible the name VERTEBRATE PEST MANAGEMENT AUSTRALIA
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)
Logo mot symbole
Logo (texte seulement)
Logo de Lettermark
Acronyme ou logo texte (texte seulement)
Styles de police à utiliser
Couleurs
Le designer choisit les couleurs à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- originality
- visually appealing and clearly recognizable
- simple colours
- industry repesentation
- industry association
- branding association
Bien d'avoir
- both name abbreviation of VPMA and full company name
- line image of australia
- line image of some animals
Ne doit pas comporter
- complicated design which cannot be simply embroided onto work clothing
- design which cannot be placed onto light and dark backgrounds
- large size logos which cannot be embroided small and loose perspective