wine label design
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Ce client a reçu 65 designs emballage de la part de 28 designers. Il a choisi ce design emballage de Soluciones Creativas comme design gagnant.
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Brief de Design Emballage
i'm a fine wine store based in new zealand which buys quality bulk wine and bottles it, passing on the significant savings onto the customer. i require a brand name and design which is cool/ sharp and contempory. the wines will be all still wines, there won't be any sparkling wines under this brand. i've used brand names like boutique wine company for previous designs/label but want something more edgier. we thought about a brand name 'good as it gets' or 'boutique wine co' but couldn't get a design to match the title of brand, if you have any thoughts on this send thru your design. take into account color they have to be bold as i am printing these thru a digital printer. the label is a wrap around design, the dimensions are approximately 80 or 90 mm high and 210 mm wide. have a look at these links, i think they have some x-factor to them: http://www.roclandestate.com/store/product_images/p/855/grazia__34476_zoom.jpg: OR
http://static3.wine-searcher.net/images/labels/35/24/shot-in-the-dark-shiraz-petite-sirah-south-australia-10203524.jpg: OR
http://www.applejack.com/ui/productimages/25223/25223_w240.jpg: OR
http://www.truewines.co.nz/images/viewWinery.php?pic=238291
Take into account i have to be able put a wine desription on the back label, barcode and a few technical details required by law. on the front label all i require is space to put the grape variety, area and vintage. i need the grape type to really stand out.
Mises à jour
Project Deadline Extended
Added Friday, January 13, 2012
Project Deadline Extended
Reason: hi, the designs coming thru look good, just need a little more changes, also please read thru the brief, there are a few things i have noted such as label size etc etc
Added Thursday, January 19, 2012
Project Deadline Extended
Added Friday, January 27, 2012
Marché(s) Cible(s)
am after a label the cool/edgy/contempoary that appeals to the educated well off customer that willing to give something new a go by the look of the label that is cool and edgy.
Secteur / Type d'entité
Boutique
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- bold bold bold, it must stand out on the shelf
Bien d'avoir
- a title/brand name that links what i'm doing, from what i'm doing the name 'boutique wine co' is probably best suited.
Ne doit pas comporter
- basic boring artwork and small text, the bigger the text the better