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Kellivale Estate Winery - business logo
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Ce client a reçu 146 designs de logo de la part de 51 designers. Il a choisi ce design de logo de wonderland comme design gagnant.
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A$250
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146 designs
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51 designers
Brief de Design de Logo
Kellivale Estate is a winery situated on the Capel River in the Geographe Wine region of Western Australia, an area renowed for producing quality wines - both red and white varietials.
The vineyeard commenced operations in 1999 and their first vintage was 2002.
Kellivale Estate is rebranding their wines (formerly Geographe Wines of Capel) and are looking for a logo, which will be used across a suite of new marketing material, from business cards to website and on their wine labels.
The wine varieties are a mix of Italian and Spanish wines (Sangeovese, Tempranillo, Rose, Nebbiolo, Merlot etc)
The vineyard has the oldest tempranillo and sangeovese wines in the Geographe wine region.
Marché(s) Cible(s)
Wines are a mid-range in price AUD$14-$28, therefore the target market is relatively broad. Logo will need to have broad appeal, however we will change our marketing message according to the following:
Mellenials - age 18-35 years
Gen X - age 36-50 years
Baby Boomers - age 51-69 year
Secteur / Type d'entité
Business
Texte du logo
Kellivale Estate
Styles de logo qui vous intéressent
Logo d'Enseigne
Logo contenu dans une forme
Logo pictural
Un objet réel (texte facultatif)
Logo mot symbole
Logo (texte seulement)
Styles de police à utiliser
Couleurs
Le designer choisit les couleurs à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Logo must be able to be used on a standard wine label and across all of the wineries marketing material
- Would like to see a reasonably contemporary look and feel.
- Something sophisticated but not too "high brow" or "posh".
- We want the business to look professional, but approachable.
Bien d'avoir
- Could play around with logo variations
- e.g. Kellivale Estate Capel River
- Kellivale Estate Capel
Ne doit pas comporter
- This is a blank canvas, we have an open mind to anything!
- ... As designs have been coming in - there is a lot of blue colour tones being used. I don't associate blue with Wine and wineries - probably would go for warmer tones or monochrome depending on design, but not blues.