Window Signage for physiotherapy practice - Sports orientated
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Ce client a reçu 13 designs graphiques de la part de 2 designers. Il a choisi ce design graphique de Oveja Quiroga comme design gagnant.
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Brief de Design Graphique
Hi
We are a sports physio clinic based in Melbourne Australia that is moving into a new clinic in April. We are looking to get an image designed for the front window which we will then use the high res files to get printed and stuck on by a signage company here.
I have attached two images of what we are thinking as a guideline. Basically a collage of sportsmen/women playing different sports. For the designers information - we will have some form of lightbox sign placed higher on the building which is demonstrated in one of the attachments. (Not required for you to action anything on the lightbox design.)
The window is actually 3 windows split by a wooden edge, example pictures attached. I am fine for the designers to cut the image in 3 and the 'scene' to be one long image i.e have the wooden dividers break the image. Or you can use the dividers for part of the image i.e half a rowing boat coming out of that edge.
They key sports we are looking to portray are with an even mix of female/male:
Footy (AFL) - Female
Soccer - Female
Rugby - Male
Rowing - Male
If the designer wants to go crazy and thinks a bunch of sports would look cool then throw in:
Netball
Basketball
Cricket
Our demographic is 90% 16yo to mid 30yo.
This will be in a very prominent position on bridge road so we can't have actual sports teams i.e Melbourne Demons on the art (want to avoid a law suit) but if the designer could get as close as possible to pushing the boundaries that would be great i.e the footy player in colours similar but not quite Richmond Football Clubs colours.
We don't have a lot of space to work with, rough measurements are:
2.25m long
2.55m high
(total length across the 3 windows)
Here is a link to view the window, with google maps images - each glass panel is .75 wide - https://www.google.com.au/maps/place/407+bridge+road/@-37.819021,145.0043051,3a,75y,358.08h,90t/data=!3m4!1e1!3m2!1spDoPiS3_K0AwdHV44JvyXg!2e0!4m2!3m1!1s0x0:0x808a147227b0d894?sa=X&ved=0ahUKEwi-_KvO473RAhXIq5QKHSf8C5QQxB0IGTAA
We are thinking because the window is very skinny that the space high and low needs to be used effectively.
Mises à jour
Project Deadline Extended Reason: Still have some changes and submissions to review Added Tuesday, March 14, 2017
Marché(s) Cible(s)
18-35
Secteur / Type d'entité
Health Care
Styles de police à utiliser
Autres polices appréciées:
- We use Garamond
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- colour, variety of sports, must be 'sporty cool', eye catching. The road that the building is on is gridlocked with traffic each morning and evening so something cool to look at.
Bien d'avoir
- attached images of what we think looks cool.
Ne doit pas comporter
- I do not want you to copy the EXAMPLE IMAGES of what I have provided as an attachment. I want you to create a new image so that we don't get done for stealing someone elses created image.