• £170

• 47 designs

• 8 designers

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Brief de Design de Brochure

Good Afternoon,

We are looking for design and print company to start working with. We have a couple of initial projects and will definitely have other projects in the future that we would require help with.

Below I have outlined the current projects that we need help with.

Green Kite – www.green-kite.co.uk

SALES PACKS – We have our business development manager out in the field who is visiting current and new clients. We want to stand out and be different so are open to suggestions and ways of presenting ourselves and being front of mind. Our ideas about what we want are below, we do not want the pack to be heavy with tonnes of information.

We want to create one for the professional marketing leading brand we have. We would like the pack to be small and inter changeable.

Below are the values of the company which need to be communicated through USP’s/quotes as well as the design of the pack itself.
GK VALUES
• Professional
• Solution Driven
• Trusted Partner
• Consistent
• Progressive
• Personable
AA VALUES
• Quality
• Trusted Partner
• Solution Driven
• Progressive
• Energetic
• Personable

Below is the layout we would like to give you some clear guidance as to what to produce.

Design an A5 folder – landscape, which has the 3 cards in. Below is exactly the content required and the

Every card and side should have Green Kite logo and strap line, Tel – 020 7324 1802 Email – bookings@green-kite.co.uk, AIIC & APIP Accreditation

CARD 1 – Front (use branding any photos use subtly)
CUSTOMER FOCUS
- Open 7 days a week – 364 Days a year
- Inspections from 8am to 8pm
- 50 clerks during peak periods
- Dedicated bookings managers for every client

CARD 2 - Front (use branding any photos use subtly)
REPORT GUARANTEE & QUALITY
- 100% guarantee all reports back within 48 hours
- Reports created accurately and consistently using bespoke app ‘MyKite’
- 19 point quality check from proof readers for every report
- All clerks receive monthly site inspection from Head of Training

CARD 3 – Front (use branding any photos use subtly)
WHY GREEN KITE – Use photo Lakhan Nath with below quote
“At Green Kite we are dedicated to service, with the office support team open 7 days a week we can guarantee detailed management of the inspections 364 days a year (we do close for xmas!). Let us provide you with a great service by calling or emailing our team of dedicated Booking Managers for any needs or requirements”
The have the following bullet points below
- Over 45,000 inspections Carried out to the highest professional standards
- Trusted partner to 145 agents, including the most respected estate agents in London
- We know the value of a home, so we donate 5% of our profits in support of Centrepoint - the UK's leading charity for homeless young people. (also have their logo in same colour as text - see front page of one of our reports that we have also now uploaded)


CARD 1 – BACK - TESTIMONIALS – Use the photos, logo and quotes.
Foxtons
Winchester White

CARD 2 – BACK - TESTIMONIALS – Use the photos, logo and quotes.
Marsh & Parsons
Bective Leslie


CARD 3 – BACK - BACK - TESTIMONIALS – Use the photos, logo and quotes.
John D Wood
Orchards


FRONT COVER OF FOLDER
GREEN KITE – THE PROFESSIONAL INVENTORY COMPANY – (Use Logo & Strap line)

BACK COVER
FLYING HIGH ABOVE THE REST (The strap line)

INSIDE FRONT COVER – Use photo image of GK in the field

INSIDE BACK COVER – Use photo image of GK in the field (this section we must be able to slot the 3 cards)

CARD 4 NEW ADDITION
This needs to be a card can be perforated and divided into 4 (as per business cards), this idea being this card will be split and handed round to various people in our clients offices
So front of each card will have photo of bookings manager (use Lakhan Nath for now), their name and role, must have our logo and strap line and contact details, with the words 'YOUR DEDICATED BOOKINGS MANAGER'
The BACK of each section (4 sections as to back of business card) to have our selling points, as per our reports front cover (see new upload) - must have logo and contact details as well (phone no and email)
- Open 7 days a week, 364 days a year
- Inspections from 8am to 8pm
- Office open from 8.45am to 6.30pm
- Guaranteed 48 hour return of reports
- Over 45,000 inspections completed
- Up to 50 clerks in peak times

Marché(s) Cible(s)

Estate Agents

Secteur / Type d'entité

It Company

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Styles de police à utiliser

Autres polices appréciées:

• Those outlined in Brand Principles

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Bien d'avoir

• Photos of Bookings Managers themselves - only Lakhan Nath on website is current

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Fichiers

Télécharger tous les fichiers - 28,7 MB