• US$151

• 337 designs

• 65 designers

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Brief de Design de Logo

We're developing a "hardcore" fitness website that will be opening a physical gym in the near future as well. We'll try to separate ourselves from the traditional "24 Hour Fitness" and "Gold's Gym" businesses by using a grittier and less traditional approach to fitness and our content, with a more direct and in-your-face style.

Our content will include exercise programming, exercise demonstration, and some fitness clothing as well (that will feature this logo as well).

I'm looking for edgy, gritty, distressed, faded, etc.

I've gone into more depth on the specifics of what type of design I'd select below, but please ask any questions that you've got.

Marché(s) Cible(s)

Men and women 16-45 into non-traditional fitness such as: strength training, olympic lifting, bodybuilding, crossfit, etc.

Secteur / Type d'entité

Fitness

Texte du logo

Strength Industries

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Styles de logo qui vous intéressent

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Styles de police à utiliser

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Couleurs

Couleurs choisies par le client et à utiliser dans le design de logo:

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• Looking for a grittier/edgier approach to the logo, nothing super clean and basic.
• When in doubt, go for a more distressed approach.
• After a few days of receiving logos, it seems like the ones that have caught my eye the most have either been badge/emblem designs or initial designs that are done in a unique way.

Bien d'avoir

• I'd like to see at least a few designs based around "SI" initials, as well as "Strength Industries" written out. If taking the first approach, please do not simply stick an S and an I together, try to combine them in a creative/edgy way. I'll attach a file labeled "good example" of an example of such.
• I'd be open to incorporating a simple, strong animal into the logo such as a lion's head (fierce/roaring) but please avoid anything too cartoon-y.
• Potential for incorporating an urban/industrial background or theme.

Ne doit pas comporter

• Please don't submit anything super clean, basic, and traditional. Look up the logo for "24 Hour Fitness" and stay far away from those designs, please.
• Please do not include any large men/weights into the design (search Gold's Gym logo).
• Nothing too cartoon-y or exaggerated.
• I'll attach some files labeled as "bad example" of ways not to design.

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