Doctor, Speaker, Nutritionist needs an updated logo to more clearly define his target audience

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Ce client a reçu 91 designs de logo de la part de 31 designers. Il a choisi ce design de logo de Decos Studio comme design gagnant.
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Brief de Design de Logo
I work as a doctor, speaker and sport nutritionist in high performance (i.e. profressional sport) as well as working in clinical practice as a physician using primarily diet, exercise and lifestyle interventions to help clients lose weight, fight off diabetes, hypertension, high cholseterolet, etc...
I've actually got a very good idea of what I want... and i've included the materials below.
The top picture is the design I would like to have... capital letters on the top, and lower case (i.e. cursive, not cursive, whatever) on the bottom. You can play around with colouring and perhaps fonts, but I deal with professional sports team and executives, so I would to keep it classy.
I like the line on the left and have included a symbol (bottom of attachment). It represent a "reversible reaction" in chemistry and translates to being able to reverse chronic diseases, injury, poor athhletic performance, etc.
You can disregard the object on far left of sample logo.
I open to ideas/tweaks to the basic structure of the logo, but would like to keep it to something in this genre
Marché(s) Cible(s)
doctors, strength coaches (college and profressional sport teams), medical profressionals (chiros, phsyio, etc.) personal trainers, avid exercisers, etc.
Secteur / Type d'entité
Nutrition
Texte du logo
DR BUBBS (top line) Nutrition. Performance. Health. (bottom line)
Styles de logo qui vous intéressent
Logo mot symbole
Logo (texte seulement)


Styles de police à utiliser
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Similar basic structure to the "sample" I sent over.
- Exact (or close to exact) wording -
- DR BUBBS (top line - Sans Serif)
- Nutrition. Performance. Health. (can be serif, cursive, whatever works...)
Bien d'avoir
- subtle differences in fonts, colouring, use of and colouring of double arrows... creative within constraints of example I provided.
Ne doit pas comporter
- you can throw a 'hail mary' and have a totally different design, if you REALLY feel it fits my target market