Logo Design for the KangaBlu Slim Wallet
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Ce client a reçu 183 designs de logo de la part de 42 designers. Il a choisi ce design de logo de G.D boX comme design gagnant.
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Brief de Design de Logo
We need a logo designed for a new minimalist wallet that we are launching. The logo will be embossed on a leather wallet.
Our current brand, BluShark, is a line of nylon watch straps. It is seen as a premium brand, but one that does not take itself too seriously. The branding is playful and not stuffy. We will be launching a line of wallets, which is what this project is focused on.
KangaBlu is a slim wallet with an elastic pocket (thus, the kangaroo reference). It is a navy blue leather wallet, with a gray elastic pocket on the front for ID cards, etc.
Marché(s) Cible(s)
Men, 22-40
Texte du logo
The product is called KangaBlu and the company is BluShark. The logo should have "Blu" in it stylized the way it is in our logo and I'd like some form kangaroo imagery even if it's just a pouch or a hand-drawn silhouette of a kangaroo.
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)
Logo abstrait
Conceptuel / symbolique (texte facultatif)
Styles de police à utiliser
Autres polices appréciées:
- Taken from logo.
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- "Blu", It can be stylized as it is in our logo or a different font that is not too stuffy; A tie-in to kangaroos would be good.
- It can say "Kanga" before "Blu". Doesn't have to if imagery is incorporated in a way that makes sense.
- it should be our brand colors (navy and lighter blue). Doesn't need to be a perfect match.
Bien d'avoir
- Ideally, it will be somewhat consistent with the BluShark logo, but they do not need to be perfect matches. It would be nice to have a nice extension from the existing logo to KangaBlu with a kangaroo connection that ties in the benefit of the wallet (elastic pouch), but that's not necessary.
Ne doit pas comporter
- Kangaroo imagery shouldn't be too cartoon-ish. Should not be "corporate" feeling or stuffy.