Sports technology company seeks logo refresh and redesign

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Ce client a reçu 248 designs de logo de la part de 77 designers. Il a choisi ce design de logo de CreativeWing comme design gagnant.
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Brief de Design de Logo
We need a new logo design for our company. We're business-to-business (B2B) and not consumer facing (B2C), so looking for something more professional. We're a technology company that specialises in providing sportsbooks with innovative sports betting data and products (all proprietary). Want to have a text based logo but also want to incorporate a symbol/icon/graphic that can distinguish our brand. We also need to be able to convert logo into a "Powered by" format as this gets placed on client sites underneath the content we are providing them. Want to maintain colour scheme of existing logo and website (www.digitalsportstech.com). Don't want logo too wide. File attached shows an option for font and text layout
Marché(s) Cible(s)
E-gaming / sportsbook operators
Secteur / Type d'entité
Business
Texte du logo
Digital Sports Tech
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Full text name
- Icon/symbol/graphic that distinguishes our brand but has to fit nicely with the text - i.e. want the company name to dominate the logo, not the other way around