CASE - Consumers Alliance for a Strong Economy
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Ce client a reçu 105 designs de logo de la part de 28 designers. Il a choisi ce design de logo de iNess comme design gagnant.
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Brief de Design de Logo
This is a non-profit organization focused on promoting free-market policies and the empowerment of wage-earners and consumers. We'd like to avoid a sterile, 'bureaucratic' look. Ideally it is a clean design that could be described as approachable and friendly, and not overly trendy (i.e., a logo that doesn't look like a bank or tech company). This is a civic oriented organization, patriotic isn't quite the right term, but bordering along those lines. Would encourage tasteful, creative use of stars, or an "E" that waves like a flag, etc., but that is certainly not necessary. Hopefully this description is helpful.
Small embellishments or alternate logos that offer small enhancements to the 'official' logo are welcome, so business cards and stationery (for example) could have the un-embellished version while digital media could make use of more design elements, if an artist wanted to consider this. This is just a suggestion and not a requirement.
Marché(s) Cible(s)
Adults of all ages, but leans more toward a more mature crowd, 40 and above.
Secteur / Type d'entité
Non Profit
Texte du logo
'CASE' is the focus of the main logo. An extended version could also include the words, "Consumers Alliance for a Strong Economy" could also be included in a more complete version.
Styles de logo qui vous intéressent
Logo d'Enseigne
Logo contenu dans une forme
Logo pictural
Un objet réel (texte facultatif)
Logo abstrait
Conceptuel / symbolique (texte facultatif)
Logo mot symbole
Logo (texte seulement)
Styles de police à utiliser
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- CASE all caps - that's about it.
Bien d'avoir
- Tasteful use of stars, either embedded in letters (A or S) or around the name, perhaps the "E" on the end could have a wavy effect like red/white stripes on the flag. Or an abstract graphic around "CASE" that stands out but is not overly distracting, very open to fresh, clean id
Ne doit pas comporter
- Overly trendy style (overly youthful) or be too minimalist like a financial services or tech company