Logo design for a tour operator

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Ce client a reçu 137 designs de logo de la part de 57 designers. Il a choisi ce design de logo de sunten comme design gagnant.
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Brief de Design de Logo
The company "Fair Reisen Falk" (www.messe-travel) is a small German tour operator with it's headquarter in Berlin for over 30 years now. Main focus are travels to tradefairs, business trips or delegations for ministries of federal government or political organizations. Part of the company are therefore five own travel agencies. Not long ago the company which handed over to younger owners. The new owners would like to develop the company in a modern way focusing on "growth". The first step is a modern relaunch. 1. Name & Logo: Falk Travel First of all one thing looking for a new name. Now it is: Falk travel. Falk is remindful of the German word Falke = falcon. "Journey" means "travel". THEREFORE we would like to have a design that, in combination with the new company name "Falk Travel" symbolizes a falcon. We are open to any ideas and creative outcome. Important for us is, did the positive emotions one has with the image of a falcon, are Transported by the new logo. "Falk travel" should be the name of the umbrella brand did Focuses first of all on business trips - modern, fresh but always professional. Another part of the umbrella brand is the private costumer part. Later on we are planing to have to own logo for it. 2. Target Group Current traget group: business traveler, trade fair traveler, delegations potential target group 1: companies as clients for special incentive trips potential target group 2: known clients for special private trips 3. Goals Emotions the Logo shoulderstand communicate: a . create confidence, straightforward, professional b. fresh, emotional, modern, individual, personal c. quick, dynamic - full of "Esprit"
Marché(s) Cible(s)
Current traget group: business traveler, trade fair traveler, delegations potential target group 1: companies as clients for special incentive trips potential target group 2: known clients for special private trips
Secteur / Type d'entité
It Company
Texte du logo
Falk Reisen
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)



Logo abstrait
Conceptuel / symbolique (texte facultatif)



Styles de police à utiliser
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- We would like to have a design that, in combination with the new company name "Falk Travel" symbolizes a falcon. We are open to any ideas and creative outcome. Emotions the Logo shoulderstand communicate: a. Create confidence, straightforward, professional b. fresh, emotional, modern, individual, personal c. quick, dynamic - full of "Esprit"