Core Active clothing company redesign project
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Ce client a reçu 77 designs de logo de la part de 29 designers. Il a choisi ce design de logo de trufya comme design gagnant.
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Brief de Design de Logo
We need a redesign of our logo,
How Core Active Started
My PT use to say "Activate your CORE".
Core is the centre of everything and if your core is not balanced
Everything is going is out of whack.
Meaning if you don't wear Core Active you are out of whack
Designers, for this Think Under Armour, Nike, Adidas. All Abstract graphics are simple yet elegant
Graphic is to of 1 colour
Logo is to represent Core, Energy, Chi, Life, Sport, Lifestyle
logo is to be iconic
Logo is to be fresh
Logo is never to have been created in the past
logo must not be generic
Please not Generic meaning that is is already been made
The font can be changed or left as is
The artwork needs to altered
The logo must cater for men and women
The logo needs to be able to compete with Iconic/ world sports brands
The logo is trademarked so needs to comply with trademark alteration rules
Logo is to be serious yet playful
Our business is Sports garments and soon to include garments for the office or cockatail party, our clients are sporty or athletic in look
Marché(s) Cible(s)
Men, Women, Children
Working class,
Secteur / Type d'entité
Clothing
Texte du logo
Core Active, our slogan is "Rock It To The Core" or Rock'n It To The Core!
Styles de logo qui vous intéressent
Logo abstrait
Conceptuel / symbolique (texte facultatif)
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- WOW! Factor
- Logo artwork and Text can be seperated
Bien d'avoir
- symmetry, abstract
Ne doit pas comporter
- should not look the same as the current