I need socks

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Ce client a reçu 70 designs de logo de la part de 35 designers. Il a choisi ce design de logo de Noa comme design gagnant.
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Brief de Design de Logo
I need a logo for a start up eComm business called:
i need socks
The business is online retailer of high end fashion socks and tights. The brand look and feel will be simple, clean and modern with a twist of colour. We want the brand to reflect that we are fun and approachable and that we appreciate good design. We are also looking to reflect a sense of cheekiness with our branding.
The socks that will be sold on the website will cost more than an average pair of socks so the look and feel of our brand needs reflect the quality of the product that we are selling.
Mises à jour
Hi Designers, thank you for submitting your designs. I am reviewing them currently and will choose a winner by the end of this week.
Added Wednesday, September 25, 2013
Marché(s) Cible(s)
The target market is for 25 - 45 professionals who are interested in fashion and have a higher disposable income.
The range will include childrens socks so another target market will be mothers who are after well made, fun socks for their children.
We like the way the brand Happy Socks represent themselves - happysocks.com
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Must use the name of the company within the identity - i need socks
- i need socks is always written in the lower case.