humantrust - logo for an online life coaching community

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Ce client a reçu 149 designs de logo de la part de 40 designers. Il a choisi ce design de logo de Ellie Afonso comme design gagnant.
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Brief de Design de Logo
humantrust is an online life coaching community with about 7.500 Members. It is growing fast. All what we do happens online and in real live.
We are located in Germany.
http://humantrust.com/
It is the mission of humantrust to enable every person to find his full potential, to help every person to know himself and to become happier. And its his mission to make the world a better and more conscious place.
humantrust is your home, a safe and caring place to network, to enfold and to grow. At the same time it has a sound way of being rebellious.
We need a logo design for the online platform. The logo needs to function at mobile devices and at big screens.
For the logo we want a combination of picture and text.
Logo text: humantrust
Slogan: United tribes of Evolution
Picture: Feel free to find something freat. Maybe it contains a circle-element to symbolise the community. Maybe not ;-)
Brand personality of humantrust
human/ approachable
capacitating
charismatic
value-oriented
inspiring
authentic
mindful
Brand presence
Inviting & activating
Clear & focused
Brave & moving
Warm & close to you
Modern
Functional brand-benefit
(The benefit for the members)
Self-development & growth
Access to experts
Flexibility by offer a variety of many online and offline courses
Wide range of course offers
Great price-performance ratio (just 1€ per day)
Common values
Networking within the community live and offline
Live meetings and events for members
Social brand-benefit
(The benefit for the members)
Autonomy & freedom
Self-confidence & pride
Protection & membership / belongingness
Safety
Inspiration
What brand-values does humantrust stand for?
Truth
Change / (r)evolution
Love
Brand-differentiator
humantrust is „the manifested paradox“.
humantrust is a synthesis of assumed contradictions.
- Homeland & departure / breakout
- Stability & (r)evolution
- Love & self-love
- Community & individual potential unfolding
Brand-Competence of humantrust
I am the growth-platform for all people who want to enfold their full potential and who want to change their life deeply. I empower everyone to break his personal limits and to live more conscious. By doing this I make the world more beautiful and more conscious.
I offer a caring place of safety and full of kick-off impulses at the same time.
I believe in the principle of „a strong ME and a strong WE“. With my strong community - a modern global tribe - I offer a beautiful way networking for every member.
Secteur / Type d'entité
Life Coaching
Texte du logo
(Logo) human trust - (Slogan) United tribes of evolution
Styles de logo qui vous intéressent
Logo d'Enseigne
Logo contenu dans une forme



Logo pictural
Un objet réel (texte facultatif)



Styles de police à utiliser
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- The logo should have a emotional charge.
Bien d'avoir
- Maybe you use a circle to symbolise the community.
- A vital and solid green could be the basic colour.