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LOGO, comparison shopping website for insurance
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Ce client a reçu 85 designs de logo de la part de 16 designers. Il a choisi ce design de logo de Robby SC comme design gagnant.
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- Garanti
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€150
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85 designs
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16 designers
Brief de Design de Logo
ii- SigortaMart.com is a new web startup based in Turkey and targeting Turkish market. We're currently in the process of developing an online web platform where products of over 20 insurers in Turkey could be bought with comparison shopping experience. Customer can search and get customized online quote for their car, home, health and life insurance needs from over 20 insurance providers in Turkey and they can also purchase their policy easily and quickly.
i- SigortaMart is composed of two words, "Sigorta" and "Mart" . "Sigorta"is a turkish word that means "Insurance" and "Mart" is english and means "market". So it means "Insurance Market".
iii- Our value propositions are
a. they can find the "best price" among the widest choice of insurers (Best Price Guarantee)
b. Quote and purchase process are "Easy", "Quick" and "convenient".
Best Price is "En iyi fiyat" in Turkish, Easy is "Kolay" and Fast is "Hızlı" inTurkish. So Turkish words should be used
iv- The logo should reflect above themes ( variety of choices from different insurers as it's marketplace, best price, easy, quick and convenient) together with"trust" and "simplicity" as this is an insurance business. It should give "young-to-middle age, smart, lean and dynamic" personality.
v- There're similar web platforms in UK (confused.com, comparethemarket.com) . But their logos are boring and web sites are very cluttered.
If you feel that there're a lot of message that I try to convey with the logo, I'm open to reduce them based on your recommendations as well.
thank you
Mises à jour
Project Deadline Extended
Reason: I need some time to receive feedback from the customers
Added Tuesday, September 03, 2013
Project Deadline Extended
Reason: not decided yet. needs improvement to designs based on user feedback
Added Sunday, September 08, 2013
Project Deadline Extended
Reason: haven't decided as logo is not complete
Added Tuesday, September 17, 2013
Thank you very much for your design alternatives. But I need an icon that conveys "EASY and QUICK shopping experience" . This is our differntiation with the competition. We improved user experience and shopping steps of insurance policy purchase. The icon should call the customer for an action. Lİke a
Added Tuesday, September 24, 2013
Marché(s) Cible(s)
All auto insurance buyers in Turkey between 25-45 of age, living in urban areas, white collar workers. Most of buyers are MALE,
Secteur / Type d'entité
Life Insurance
Texte du logo
SigortaMart.com
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)
Logo abstrait
Conceptuel / symbolique (texte facultatif)
Logo mot symbole
Logo (texte seulement)
Logo de Lettermark
Acronyme ou logo texte (texte seulement)
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- The logo should reflect , a " market place" of insurance where people can see all options of prices for the policy, simplicity, dynamic, smart