Selling New Product at Car Wash

Gagnant
Contest winning design

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Ce client a reçu 30 designs de panneau de la part de 14 designers. Il a choisi ce design de panneau de Kings Bishop Design comme design gagnant.

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Brief de Design de Panneau

Our company is introducing a new category of product never before available at automated car washes. This project involves creating signage at the entrance of the car wash to convince the car owner to purchase the product. The signage would typically be about 2 feet wide and 3 feet high in an upright metal sign holder on the pavement at the entrance of the car wash. A car owner driving into the car wash should be able to clearly see the sign, understand the benefits of the product, and be called to action (i.e. ask to have the product applied to his car).

The product, BumperSkinz, is a peel and stick clear film that protects car bumpers from scratches, nicks, scrapes and scuffs. It is applied by the car wash operator at the end of the normal wash process.

A demo website with product video is available for viewing at www.bumperskinz.biz

The signage should include the product logo (this will be supplied to the designer), some artwork (or perhaps a photo) to suggest how and where the product would appear on the car (this needs to be created by the designer), and some text describing the product benefits (suggested language to be provided by the designer). The design needs to be eye catching but not silly. Target audience will be both men and women car drivers primarily in major metropolitan areas. The final design should communicate that the product is a quick, easy, and affordable way to protect the appearance and value of the vehicle.

Icône d'informations
Mises à jour

Project Deadline Extended
Reason: a flurry of last minute submissions require that we extend the deadline 2 more days to have time for proper review. thank you for your patience.
Added Monday, September 09, 2013

Marché(s) Cible(s)

Car Owners who want to preserve their vehicle's appearance and value

Secteur / Type d'entité

It Company


Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme

Exigences
Doit avoir
  • artwork showing the product applied to a flat surface of a bumper
Bien d'avoir
  • the product ( a highly polished clear film) makes the painted surface sparkle
Ne doit pas comporter
  • artwork should not contain bumpers with dramatic or complex curves

Fichiers
Télécharger tous les fichiers - 1,5 MB
Paiements
1e place
US$360
Total
US$360

Date limite du projet
10 sept. 2013 16:08:19 UTC
Language