• £120

• 99 designs

• 21 designers

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Brief de Design de Logo

Our business is called 'think footprint' and is starting in London but will expand internationally. It is an online marketplace where consumers can find the local shops, brands and restaurants that are reducing their own footprint, or that sell products which enable consumers to reduce theirs.

The main differentiators are that it's local, which makes it very relevant for everyday decisions, and that it encourages even the smallest of changes. It provides ideas for new products to try, discounts for restaurants and shops and all content is delivered together with education so consumers learn why a particular choice was good and how they can make more, similar choices.

One example: instead of telling consumers to 'eat less meat', think footprint provides a list of delicious and interesting vegetarian lunch options in Central London, together with a voucher to buy them directly, and an explanation how big the impact of eating vegetarian is on your footprint.

Marché(s) Cible(s)

Well-educated, affluent mainstream consumers with a concern about global warming

Secteur / Type d'entité

Online Shopping

Texte du logo

think footprint

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Styles de logo qui vous intéressent

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Styles de police à utiliser

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Couleurs

Couleurs choisies par le client et à utiliser dans le design de logo:

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• We'd like to see designs that use natural but strong looking colors. We strongly prefer a one colored logo. The style should be modern as the brand targets mainstream consumers. The brand is educational and facts-based, very positive and encouraging, pragmatic and surprising.

Bien d'avoir

• The brand encourages consumers to make 'small changes', so that aspect could also be used for the logo design.