Popular luxury Day Spa under new management. Name has high recognition but need new look!

Add your question or comments below


par Angela le samedi 17 août 2013

Did you want the same color palate?


par Jopoto le samedi 17 août 2013

Firstly, great decision about keeping the name, as an marketing expert with a quick view it seems that loyal customers need the stability of knowing that their favorite spa is still the same.
I will submit some logo design as i have some ideas, but i would like to know some things first:
- will you change the colors in the spa?
- are you in a search of a unique simbol to implement near the olga's name or do you want to silently modify the existence with a fresh european air?
-Catching young market and keeping the upper 45's will be difficult but not impossible. have you consider adding the year of founding?
- do you want to add some USP(unique selling proposition - some kind of motto)? i saw that you added Shop Talk and maybe we can find something catchy!


par Porteur De Projet le samedi 17 août 2013

Thanks.  Yes, the colors can change.   The spa is being remodeled, although keeping things clean, fresh and simple.  Looking at using stainless steel, wood.   Can add other color palate.

Can go either way on the symbol.  Unique would be nice since they have never had one before so it will separate the old from the new.  
I like the idea of year of founding which would be 1993. 
We believe the younger market will come in for some treatments and wedding party, etc.  Sweet spot is 45  We actually have men but mostly for massage treatments.


par Jopoto le samedi 17 août 2013

i'm working on it! really quality answer, i need some texture or picture of wood used to create it. Thank you. Can't wait to finish!


par Jopoto le lundi 19 août 2013

Please give feedback about sent submissions to know if i will have to work something else


par Jopoto le jeudi 22 août 2013

No feedback on last submission. Please give feedback. Thank you


1 - 6 de 6 commentaires