Brand new university graduate training and coaching business needs a logo design

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Ce client a reçu 41 designs de logo de la part de 9 designers. Il a choisi ce design de logo de nikkiblue comme design gagnant.
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We need a logo design for a new company based in the UK called "Beyond Campus" with the strapline underneath of "Expert Graduate Career Coaching". We provide support, inspiration and expert guidance to university graduates taking their first steps into a career. We address common pain points such as knowing what career they want, interview skills and thriving in the workplace. We create and deliver tailored content which can be accessed via distance learning, 1:1 coaching or a combination of both. We enable graduates to have the confidence and clarity to make them successful.
The final design should:
- be appealing to UK university graduates in the 21-25 year age group
- appeal equally to men and women
- communicate youth, excitement, trust, reliability, expertise, simplicity
- use the colour bright turquoise with grey, or bright turquoise with red (max 2 colours).
- be professional but not boring
- not be too "cartoony"
- not use fonts that are too script-like - must be easy to read
- demonstrate how we differ - we focus purely on graduate career advice and have 20 years of expertise behind us in recruiting into large corporates
- be memorable vs my competitors - here are their websites:
http://graduatecoach.co.uk/
http://sevencareercoaching.co.uk/
http://campus2corporate.co.uk/
https://www.thecareersgroup.co.uk/develop-talent/career-advice/
Marché(s) Cible(s)
University graduates age 21-25
Secteur / Type d'entité
Business
Texte du logo
Beyond Campus, Expert Graduate Career Coaching
Styles de logo qui vous intéressent
Logo d'Enseigne
Logo contenu dans une forme



Logo pictural
Un objet réel (texte facultatif)



Logo de figurine
Logo avec illustration ou personnage


Logo mot symbole
Logo (texte seulement)


Styles de police à utiliser
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Appeal to UK university graduates in the 21-25 year age group.
- Appeal equally to men and women.
- Communicate youth, excitement, trust, reliability, expertise, simplicity.
- Demonstrate how we differ - we focus purely on graduate career advice and have 20 years of expertise behind us in recruiting into large corporates
- Be different and memorable vs my competitors - here are their websites:
- http://graduatecoach.co.uk/
- http://sevencareercoaching.co.uk/
- http://campus2corporate.co.uk/
- https://www.thecareersgroup.co.uk/develop-talent/career-advice/
Bien d'avoir
- Use the colour bright turquoise with grey, or bright turquoise with red (max 2 colours).
- Be professional but not boring.
Ne doit pas comporter
- Not too "cartoony".
- Not use fonts that are too script-like - must be easy to read.