Redesign company logo for innovative lighting company - Atolla Lighting

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Ce client a reçu 104 designs de logo de la part de 26 designers. Il a choisi ce design de logo de Logo Guy comme design gagnant.
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Brief de Design de Logo
Looking for someone to re-design our existing logo for Atolla Lighting.
Logo has been designed in the past using an image of the Atolla Jellyfish (please search google images) which looks like a blue glowing ring.
Unfortunately we're no longer happy with the font that was used in the logo - we need something much more modern. And we've found that the blue that was used in the original logo does not show up so well against a white background.
We definitely still want the blue ring as this is what we've developed our brand around, but it needs to be visible against a white background, not just black.
Please use your imagination and feel free to play around with the placement. We'd like the blue to remain (you're welcome to play around with the hue of the blue), but it needs to still "glow" as it reflects our lighting.
Marché(s) Cible(s)
We sell cordless LED lamps to hospitality clients such as restaurants, resorts, bars and hotels. Our clients are high end therefore our brand needs to reflect this - it needs to be crisp and professional, elegant and stylish. It needs to be timeless - we don't want to have to change it again later on down the track.
Secteur / Type d'entité
Hospitality
Texte du logo
Atolla Lighting
Styles de logo qui vous intéressent
Logo d'Enseigne
Logo contenu dans une forme



Logo pictural
Un objet réel (texte facultatif)



Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Our website is www.atollalighting.com.au
- Our brand colour scheme is blue, white and black
- Will need the final images to be provided as follows:
- 1 logo against a solid black background
- 1 logo against a solid white background
- 1 logo with a transparent background
- (We'd also need the same logos in the above formats again but with the web address included "www.atollalighting.com.au").
- We'll also need the blue ring supplied separately (as per attachment example).
- Files will need to be made available for both print and online media use.
- Once a design has been chosen, we'd like the designer to provide us with the font name they used and the final colour as we'd like to use this on all of our other branding to remain consistent.
Ne doit pas comporter
- Font should be clear and readable - do not want cursive fonts which are difficult to read.