Puslishing House Needs poster Design for Medical Book

Vous souhaitez remporter un projet comme celui-ci ?
Ce client a reçu 36 designs de publicité de la part de 8 designers. Il a choisi ce design de publicité de Yas media comme design gagnant.
Inscrivez-vous Trouvez des Projets de Design- Garanti
Brief de Design Publicitaire
We need an advertisement desing for a medical book on cardiology named "Hipertensão" (Hypertension), which 2nd Edition we launched last August. What makes this book special is that this is the first time in history that a hypertension book has a second edition in Brazil and was written by the Hypertension Department of the Brazilian Medical Society of Cardiology in comemoration in its 100 years. The two news about this book is that we sold 1000 units since we launched (which is good) and we have now an ebook version for all tablet, smartphones and readers. From this month on it is going to happen importants hypertension meetings and we want to promote this two news about this book - 1000 units sold and ebook version. We would like to see designs that use orange (the publishing house color) and communicate celebration.
Marché(s) Cible(s)
Doctors Specialist from several segments like Cardiology, Endocrinology, Nephrology, Nutrition. Most of the target are man with 50 years-old.
Secteur / Type d'entité
Medical
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- The adverstisement must have the attached book cover and publishing house logo (Elsevier) using only the name (without the tree) or the complete logo.
Ne doit pas comporter
- The design should not use old-style, serif fonts like Times new Roman.