Payerne Estavayer v2
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Ce client a reçu 60 designs de logo de la part de 33 designers. Il a choisi ce design de logo de Kolor comme design gagnant.
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Brief de Design de Logo
I need a vectorised finalised version of this logo sketch, sticking very closely to this design but with two changes: the three colours to use for the spheres are red, yellow and blue; and the yellow sphere should be reworked with two options - one with reeds/bulrushes, and one with the furrows of a ploughed field.
The vertical line between the logo and text should not be too thick.
Overall the aim is to produce a usable finished logo, but keeping the dynamism of the original sketch.
The building in the red sphere is the Abbatiale in the town of Payerne, with its distinctive tower shape.
Marché(s) Cible(s)
tourists, local residents, daytrippers. Used for signage etc as well as stationery and marketing
Secteur / Type d'entité
Building
Texte du logo
exactly what it says on the sketch (there is an apostrophe in "l'accord parfait" which isn't clear
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Close relationship to the sketch. Interlinked spheres as in sketch, relationship between graphic and text elements as in sketch. Two options, one with reeds/bulrushes, the other with ploughed furrows. Abbatiale in red sphere. Yellow instead of green.
Ne doit pas comporter
- Not too stiff or formal. Should not look too municipal in its treatment.