Global Surrogacy Agency needs a better Web Identity
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Ce client a reçu 68 designs de logo de la part de 14 designers. Il a choisi ce design de logo de blue eyes1983 comme design gagnant.
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Brief de Design de Logo
This is a logo for web site, digital newsletter, and an occasional print brochure. The business is a consulting service helping childless couples start families through Assisted Reproduction and Surrogacy services.
Check out the current website and the attached design concept of an updated site that will include the new logo. http://SensibleSurrogacy.com Note that the logo must fit into the existing space (e.g., should include a horizontal layout, including typography).
We have multiple brands and languages. All brands will use the same logo (with the text changed depending on the brand/language).
The logo should include some representation of a stork (which is the company's namesake).
Our company colors are represented in the current logo, which is attached. There are two colors which we use extensively in our site design and communications.
Qualities: The logo should convey strength and trust. But at the same time it should be warm and family-oriented. We provide family planning services, so it is important the design conveys reliability, and a feeling of confidence that our service will support our clients and their families.
Logos should not be trendy or "clever".
The logo needs to support multiple languages. The brand in various countries changes as such:
• United States: Exceptional Stork
• United Kingdom: Sensible Surrogacy
• Spain and South America: Sin Cigueña
Marché(s) Cible(s)
Target audience are Americans and Europeans from 30 to 40 years old. 50% are married women. 50% are gay couples in stable relationships.
Secteur / Type d'entité
Tourism
Texte du logo
Exceptional Stork
Styles de logo qui vous intéressent
Logo d'Enseigne
Logo contenu dans une forme
Logo pictural
Un objet réel (texte facultatif)
Logo abstrait
Conceptuel / symbolique (texte facultatif)
Logo de figurine
Logo avec illustration ou personnage
Styles de police à utiliser
Autres polices appréciées:
- Century Gothic
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Ability to change the language/brand without effecting the logo design. (See the description.)
Bien d'avoir
- Representation of stork in some form. The stork is central to our brand ID.
- Check out our current color palette attached. We use two contrasting shades of red and blue.
Ne doit pas comporter
- Typography that can not be edited depending on the language being used.