Illustration denoting something that is simple and impossible to ignore
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Ce client a reçu 86 designs illustration de la part de 22 designers. Il a choisi ce design illustration de Hoang Luxius comme design gagnant.
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Brief de Design Illustration
I need a graphic that illustrates the idea of something that is simple and yet impossible to ignore, something that invites immediate action, such as a shoe that is tied and one that is untied, or a package that has not been opened and has a bow around it (there are just suggestions or explanations, not meant to be followed literally). I am looking for something that people can relate to and agree: "yep, that's impossible to ignore and it invites action." Not something crass, like a finished toilet roll that has just one piece of paper left, but this gives a good indication of something simple and impossible to ignore. For color palette: It would be great if the image was gray scale with a touch of red. The graphic will accompany the title: IMPOSSIBLE TO IGNORE: Use brain science to create memorable content and influence decisions.
I love the simplicity and dual interpretations of the IBM graphics below, if that can provide any inspiration (e.g., there is an elephant but also a mouse in the same pic, or the fountain pen has a wire, or the binoculars also form a car...)
Mises à jour
Project Deadline Extended
Reason: Hello everyone, I received a request to extend the deadline. I am hoping this gives us a bit more time for getting creative. The combination that would be great to have is to show something that is "memorable" and "actionable" at the same time.
Added Monday, November 23, 2015
Marché(s) Cible(s)
Business professionals
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- An image that is simple and provokes a reaction. Gray scale with red as an accent.
Ne doit pas comporter
- Something that is not easily understood