Online Survey service needs smart looking logo but fun as well

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Ce client a reçu 140 designs de logo de la part de 46 designers. Il a choisi ce design de logo de Daniel Delato comme design gagnant.
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Brief de Design de Logo
Looking for a logo that has an "intelligent" look but fun as well. This is for a new online service called Yurpl. Must be bold and clean. Would like to have an "icon" or possible "mascot". If using an Icon it should not be one that can be found on every stock photo site. I would like Purple in the logo but not set on that. Orange as a highlight color is a plus but again not necessary. Ideally would be good if there was away to use on dark or light background. Tag line is still being decided but will provide in logo text area.
Marché(s) Cible(s)
Business Owners, Information marketers, Website Owners, average age of customer is 30-50
Secteur / Type d'entité
Business Service
Texte du logo
Yurpl - Unique Surveys and Polls
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)



Logo de figurine
Logo avec illustration ou personnage


Styles de police à utiliser
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- corporate feel that you would be proud to wear on a golf shirt
Bien d'avoir
- prefer a logo to the left of the text and not stacked - some type of graphic I've included some examples does not have to be an owl, could be a lion or something that looks "Smart" - The Purple sample is my own idea...
Ne doit pas comporter
- should not have a amateurish feel No Monkey's