Easy Logo Design Project - Committed
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Ce client a reçu 71 designs de logo de la part de 8 designers. Il a choisi ce design de logo de Ning Sih comme design gagnant.
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Brief de Design de Logo
I have several logo graphics that we use in email marketing.
I want to use something in keeping with what our identity looks like now but change it up to attract more attention to our message.
Here are links to the 2 emails that we market with:
http://www.avweb.com/eletter/archives/avflash/2525.html
http://r.smartbrief.com/resp/exlrDJeDqQfOevmUfCyYdIcOELSQ?format=standard
I want to replace these logos:
http://cdn.smartbrief.com/images/i/0510A018-FFC6-45C2-AE10-8F269367629F/pilotins160x45.jpg
http://cdn.smartbrief.com/images/i/0510A018-FFC6-45C2-AE10-8F269367629F/pilotins120x110.jpg
http://www.avweb.com/media/ads/8/PICLife_IssueLogo_NewLowerRates-PhoneNumber-FamilySilhouettes_120x120.gif
They can be the same design with change to appropriate graphic size.
Our website current:
www.piclife.com
Is being updated and will be similar to:
https://dl.dropboxusercontent.com/u/33104947/Piclife_Home_Mockup.png
Mises à jour
The phone number does not need to be in the logo as it will always be in the message.
This will be used for multiple messages appealing to pilots. It is not the same message each time.
Added Friday, June 14, 2013
Project Deadline Extended
Added Saturday, June 15, 2013
Marché(s) Cible(s)
Target market is pilots who need life insurance. 96% are male. Ages 35 to 60. Has a family. Generally higher net worth.
Secteur / Type d'entité
Marketing
Texte du logo
See examples, our website and previous projects
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Sizes should be as in the examples. Simple. Name recognition.
Bien d'avoir
- Life Insurance is a serious purchase. It is about protecting your family.
Current logs:
https://www.dropbox.com/sh/x4p0yt9dz258d58/B_YoWpHJ8K
Ne doit pas comporter
- These are static graphics - no animation.