Craft Honey Wine Company Logo needed to create a buzz!

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Ce client a reçu 70 designs de logo de la part de 20 designers. Il a choisi ce design de logo de Maddy McGrath comme design gagnant.
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Brief de Design de Logo
We make honey wine (called 'mead') using locally honey (and not grapes) from the southern U.S. Some are plain, some lightly spiced (vanilla, orange peel, anise, etc), some are with fruits (blueberry or blackberry). This is a fun handcrafted alcohol beverage that tends to compete more with beer more than wine. The company is named "Sweet Magnolia Craft Meadery".
We are suggesting a logo geared toward a classic style, organic, premium/luxury product that communicates friendship, fun, nature/outdoors, and/or romance (see "notes..." file. Feel free to google "Meadery" or "microbrewery Logo" for examples. Obviously symbols/simple drawings such as a southern magnolia flower(s), a bee(s), honey, sunsets/sunshine (the south), hexagons, and/or hives would be great. Clearly we value you, the artist's, discretion. This will eventually be part of a label (smaller wine bottles) but compete with craft beer...would love to retain same designer to eventually help with label if possible. Thank you!!
P.S. We are providing examples of our competitors logos and wish to distinguish ourselves from them. The last file is an example of our first logo...it has been criticized for looking too "Clip Art"...not organic or suggestive of a premium/luxury product. Finally..and MOST IMPORTANT...we put together some ideas to guide or to further fuel your creative process.
Have fun!
Marché(s) Cible(s)
Our target market is aimed toward people who enjoy craft beverages...slightly toward women with above-average incomes but only slightly so. We also market to weddings (the term "honey moon" is thought to have come from the practice of parents, long ago, giving newlyweds mead for one month to promote grandchildren) and people who like to use products from the local area.
Secteur / Type d'entité
It Company
Texte du logo
"Sweet Magnolia" is title "Craft Meadery" may or may not be same size or share significance. "Southern Honey -- World Class" is tagline (optional and "Southern Honey" and "World Class" can be seperated)
Styles de logo qui vous intéressent
Logo d'Enseigne
Logo contenu dans une forme



Logo pictural
Un objet réel (texte facultatif)



Logo abstrait
Conceptuel / symbolique (texte facultatif)



Logo de figurine
Logo avec illustration ou personnage


Logo de Lettermark
Acronyme ou logo texte (texte seulement)



Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- "Sweet Magnolia"
Bien d'avoir
- -- see "Notes" file. Thanks!
- -- Southern Magnolia flower and bees....some sort of interaction of the two. Clearly this is optional. Outdoors scenes nice.
- -- The entire companay name "Sweet Magnolia Craft Meadery".
- -- The tagline is optional "Southern Honey -- World Class". "Southern Honey" and "World Class" can be in separate parts of logo if desired.
Ne doit pas comporter
- Anything related to drunkeness (we prefer to be imbibed and enjoyed...not drunk). The term "Buzzed" is overused.
- Avoid wine color..light purple.