Supermarket Shelf Talker

Gagnant
Contest winning design

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Ce client a reçu 12 designs graphiques de la part de 3 designers. Il a choisi ce design graphique de G.Krastinkova comme design gagnant.

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Brief de Design Graphique

Our small company sells products (food jugs and vacuum flasks) at store locations. We need shelf talkers and stickers that can help us accomplish the following task: main characteristics of our products have to pop out at the customers, so they don't miss us when passing by.

Shelf talkers and stickers are intended to be used till the end of our winter season.

Shelf talkerers need to be adhered to the edge of store shelves, while stickers are going to be placed directly on the surface of each box.

Specific shapes? We are open for suggestions: rectangle, oval, or round.

It will be good to take a look of the brand's products on Internet: food jugs and vacuum flasks.

Icône d'informations
Mises à jour

There are two alternatives for this shelf talker

1) Card Type (with rectangular shape), size 4 x 30 cms.

2) Hanging Type, common shapes are round, oval, etc., size 12 cms. diameter.

The sticker can be 6 cms. diameter.



Added Friday, June 07, 2013

Project Deadline Extended
Reason: We want to have a few more hours, 48, to let all the designers that have accepted the challenge to submit a proposal or review it after our feedback.
Added Sunday, June 09, 2013

Marché(s) Cible(s)

Age +25, male or female. Wealthy consumers, aspirational consumers and also those who wish to have the best.

Secteur / Type d'entité

Store


Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme

Exigences
Doit avoir
  • Slogan in Spanish: "No más comidas frías"
    (Translation: No more cold food)

    Attribute: German quality.

    Attribute: Hot or cold 24 hours (only product in the shelf with this feature).

    Brand's logo

    (Since shelf talker + sticker are going to be used during winter season, we want to sell heat capabilities, mainly).

    Personality of the brand:
    Confidence
    High Quality
    Prestige
    Innovation
    Design

    Colours of the brand:
    Main: Black and orange
    Secondary: Yellow and white
Bien d'avoir
  • Main characteristic:
    Inner body has a special coat (latest German technology) to preserve heat more efficiently.

    Secondary characteristic
    Made of HIGH QUALITY stainless steel
Ne doit pas comporter
  • too colorful, we prefer to use the colors of the brand

Fichiers
Paiements
1e place
US$120
Primes de participation x 1
US$20
Total
US$140

Date limite du projet
11 juin 2013 01:55:13 UTC
Language

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