Unconventional Financial Planning Firm needs Unconventional Logo
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Ce client a reçu 28 designs de logo de la part de 15 designers. Il a choisi ce design de logo de Sushmaa comme design gagnant.
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Brief de Design de Logo
Most financial firms focus on accumulating money. We teach families/businesses how money works and show them where they are unnecessarily and unknowingly transferring their hard-earned wealth over to others.
We want to teach people how to free themselves from Banks and Wall Street and forever live with financial peace of mind. Our strategies are powerful but not well known.
Problem: our website is freedomfsg.com which stands for Freedom Financial Services Group. I did that to get a ".com" address. Now I'm struggling with such a long name. I'd like the brand to be more-Freedom Financial Services.....unless you can get "group" in the logo.
Previously, we were known as "The Freedom Project" and our approach was "welcoming" and "don't be afraid, it's ok, we'll teach you." Now, I'm needing a little more power and authority in our look. I originally thought "red" but now we've chosen green as our main color. We are not a forest green-more like the "Evernote" logo green. All website images will be black/white and we're going for a smokey and powerful look on the site.
We are not "old white, 60 year old men behind mahogany desks." I want our logo to reflect authority but uniqueness. We are tweaking our tagline but we're considering "Challenging Conventional Wisdom by Achieving Unconventional Results."
You can decide what you want on the logo-I was imagining at a minimum "Freedom Financial" and, of course, at a maximum "Freedom Financial Services Group."
Mises à jour
Hello Designers!
I am very grateful to all of you for your submissions. All are well done and I truly appreciate the thought, creativity and professionalism each of you has provided.
I am doing my best to provide feedback to each one of you. It make take me a day or two past the deadline. You will all get feedback. I am reaching out to a few trusted colleagues to help me with the final decision.
Thanks, again, to all.
Added Saturday, June 08, 2013
Marché(s) Cible(s)
Free thinkers, independence driven, those who believe they should keep the money they've earned, Ages 30-65
Secteur / Type d'entité
Financial
Texte du logo
Freedom Financial Services (see description above)
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.