Consultancy to the UK's social sector (charities and non-profits) needs a Logo

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Ce client a reçu 71 designs de logo de la part de 28 designers. Il a choisi ce design de logo de Mysterious Design X comme design gagnant.
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Brief de Design de Logo
The company is P3 Leadership. The 3 is actually an exponent, so should be superscript. The P3 stands for People, Planet, Profit. We are based in London, UK and are a start-up consultancy to the UK’s social sector (charities and non-profit companies).
We need a logo for our business-to-business brand for strategic, organisational and operational advice and support to charities and companies pursuing a social mission.
Our services will help client organisations deliver their social missions and generate profits that flow back into those missions, not to shareholders. We will help our clients do this in a way that is sustainable for staff, for their supply chain and for the environment.
We are here to help clients maintain heart of a charity while building and using the skills of a high-performing business. We help them to 'professionalise' without losing the soul of their organisation or losing touch with why they exist.
Brand tone: expert but grounded and accessible
Brand differentiators: serious about what we do, without taking ourselves too seriously; no bullshit – absolutely trustworthy; arming those committed to social good.
Key audience: chief executives and top teams of medium-sized and large UK and UK-based international charities and non-profit companies; we will develop a service offering for smaller organisations as well, but they are a secondary audience.
We have an in-going preference for designs in which the predominant colour is a deep green, but our minds are open!
Marché(s) Cible(s)
Charities, non-profit businesses and some for-profit businesses with social missions, in the UK. Predominantly large and middles-sized organisations.
Secteur / Type d'entité
Business Consultant
Texte du logo
P3 (with 3 in superscript) Leadership for People, Planet, Profit
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)



Logo abstrait
Conceptuel / symbolique (texte facultatif)



Styles de police à utiliser
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Bien d'avoir
- The attached image file shows how I have represented it using only text. Obviously, I quite like the use of the single "P" with all three words that it starts. But not a must have.