Texas Library Association | Marketing Campaign

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Ce client a reçu 61 designs de logo de la part de 19 designers. Il a choisi ce design de logo de Riatsuki comme design gagnant.
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Brief de Design de Logo
We need a logo for a PR + Marketing Campaign (What We Do) for the Texas Library Association (TLA), the largest statewide library association in the country.
Our (Ideas Powered: It's What We Do) logo should be bold, strong. The words "What We Do" should have the most weight. While we are not opposed to icons, we do want to stear away from stereotypes (books, library buildings, reading) and standard icons (lightbulbs and lightning designs). Instead we'd like the logo to reflect energy, motion, science; a futuristic-like logo; a logo that demonstrates vitality, information providers, connnections, portals; we're open to abstract logos as well. The design must convey technology. We'd like the logo to scale well - look great on a website or a poster or a social media avatar, however big or small. We would like to see bold colors; no pastels, no soft colors, nothing that might be considered feminine, our aim is that the final design will reflect the growing stregth in librarianship.
Marché(s) Cible(s)
all kinds of librarians and their supporters: information, reference, school, public, special, law, academic, students, educators, administration, support staff, lay and advocates
Secteur / Type d'entité
Library
Texte du logo
Ideas Powered: It's What We Do
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)



Logo abstrait
Conceptuel / symbolique (texte facultatif)



Logo mot symbole
Logo (texte seulement)


Logo de Lettermark
Acronyme ou logo texte (texte seulement)



Styles de police à utiliser
Autres polices appréciées:
- We are open to most typefaces. Nothing decorative, no script.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- The design must convey technology. The logo should reflect energy, motion, science; a futuristic-like logo; a logo that demonstrates vitality, information providers, connnections, portals; we're open to abstract logos as well.
Bien d'avoir
- Our (Ideas Powered: It's What We Do) logo should be bold, strong. The words "What We Do" should have the most weight.
Ne doit pas comporter
- NO pastels, NO soft colors, nothing that might be considered feminine (pinks, etc); we do want to stear away from stereotypes (NO books, NO library buildings, NO reading conceptual designs) and standard icons (NO lightbulbs and NO lightning designs)