Updated logo design for a boutique independent real estate business in country NSW, Australia.

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Ce client a reçu 98 designs de logo de la part de 34 designers. Il a choisi ce design de logo de Renen comme design gagnant.
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Brief de Design de Logo
We would LOVE an updated logo design with new font for our boutique independent real estate business based in Mudgee, NSW, Australia.
Background:
- Operating since 1973.
- Current logo of "the house of the rising sun" been in use since 1991 and no longer reflects Mudgee's vibrant culture or our position as the leading real estate business.
- Mudgee is a thriving regional country town 3.5 hours west of Sydney, known for it's acclaimed wineries, agriculture, produce, arts, cafe culture and tourism.
- Our business is known for it's professionalism, expert local knowledge and getting results and community involvement.
What we want:
- A new logo and contemporary font that is simple, strong and understated.
- Potentially for the logo to be used as a stand alone design (with no company name).
- Using our colours of red on yellow (Pantone 485c on 109c)
- lower case font and ideally stacked under neath (i.e. each word on a new line) and left aligned.
Reference:
- Current business logo (attached file)
- Business website www.thepropertyshop.com.au
- Mudgee Region website www.visitmudgeeregion.com.au
Mises à jour
Added Tuesday, August 11, 2015
Project Deadline Extended Reason: We are extending the deadline to allow designers the opportunity to submit their best ideas for our brief. We want quality not quantity. Please read the brief and we look forward to seeing your ideas! Added Tuesday, August 11, 2015
Hi, we really appreciate your design so far. We are looking for a simple and strong logo to go with a contemporary font. No House or roof as this is too generic for the real estate industry. Added Tuesday, August 11, 2015
Marché(s) Cible(s)
People seeking to buy or sell real estate in the $250,000 - $2,000,000 category. Our target market is predominately between the ages of 25 - 60, comprising locals seeking a bigger house, new build or more land, or out of town people looking to make a 'tree change' for lifestyle reasons. They are generally educated and are dual income earners, and appreciate the country lifestyle.
Secteur / Type d'entité
Real Estate
Texte du logo
the property shop (lower case)
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)



Logo abstrait
Conceptuel / symbolique (texte facultatif)



Logo mot symbole
Logo (texte seulement)


Styles de police à utiliser
Autres polices appréciées:
- slab or serif
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- font - serif, lower case, stacked and left aligned i.e.
- the
- property
- shop
- colour - red on yellow (Pantone 485c on 109c)
Bien d'avoir
- Ideally we would like a logo and font together though are OPEN to ideas i.e. maybe a new font design will be strong enough with a logo.
Ne doit pas comporter
- Do not want a generic house or house roof. These are too common in the real estate industry.