Website redesign for innovative marketing software company
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Ce client a reçu 13 designs Wordpress de la part de 6 designers. Il a choisi ce design Wordpress de J. Chaturvedi comme design gagnant.
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Brief de Design Wordpress
Our current website has been built in-house using a downloadable word-press theme.
In advance of a campaign to increase earned, paid-for and natural web traffic, we think the time is right to review our website and brief a bespoke design.
Our software enables marketers to deliver more, better qualified leads and improved sales conversion. With this in mind, we need to ensure that our website can practice what we preach.
So we are looking for a word-press ready design that looks great and communicates our core values:
* Professional
* Innovative
* Approachable
* Transparent
* Straight talking
* Honest
Summary of our expectations
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This is a design brief (as opposed to a coding brief). So with that in mind, our expectation is that the winning submission will include the PSD filed of each of the page templates we have detailed with guidance and/or recommendations on any specific features, widgets or webparts that may require additional coding expertise outside of a typical Wordpress deployment.
A coding brief will be issued to suppliers separately and the winning submission will be invited to pitch.
Mises à jour
Project Deadline Extended
Reason: Due to a lack of submissions, we have decided to extend the deadline to encourage greater response.
Added Thursday, April 18, 2013
Project Deadline Extended
Reason: More designs required
Added Tuesday, April 23, 2013
Project Deadline Extended
Reason: Thanks for the submissions so far - many are of a high quality. However, we don't think we have received a wide enough variety to be confident of choosing one design.
We will also be increasing the budget.
Regards,
Michael
Added Thursday, April 25, 2013
Marché(s) Cible(s)
UK Based Digital Marketing Executives/Managers of Small/medium enterprise companies B2B companies
Secteur / Type d'entité
Marketing
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Site-wide
========
Responsive design
Customisable SEO
SEO focussed
Header and footer navigation (e.g. Support, sitemap, contact us etc.)
Top Level Navigation
Secondary and 3rd level navigation
Search box
Breadcrumb navigation
Home Page
==========
Customisable feature slider
Graphical signposting to primary content (3 or 4 columns)
Text based secondary signposting to content (3 or 4 columns)
Customisable Feeds from blog/twitter feed/resources/events/news etc
Page Templates Required
======================
Full page width
Full page width + secondary navigation
Full page width + promo Webpart area
Full page width + secondary navigation + promo webpart area
Full page width (excluding any navigation - for bespoke landing zones)
Resource listings page
Resource form capture page
Resource download/view page
Blog listings page
Blog article page
Contact us
Existing Wordpress Plugins
=======================
Contact Form 7
Cookie Law Info
Sociable
Other considerations
==================
We use our website to distribute content including embedded YouTube video/PDF's etc.
We want our content to be shared as widely as possible.
Our target audience are marketers and will therefore have an eye for creativity and design - your submisssion should reflect that.
Our corporate colours are:
Green #C1D72F
Grey #5859B
White #FFFFFF
We subscribe to Shutterstock for stock photography.
Ne doit pas comporter
- Avoid using stock photography that features the traditional "business people" images.