New retirement service start up needs Logo design
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Ce client a reçu 48 designs de logo de la part de 17 designers. Il a choisi ce design de logo de GreenLamp comme design gagnant.
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Brief de Design de Logo
We need a logo design for a new company that is introducing a radical new concept for ensuring retired persons savings will last the rest of their life. The concept is called Mortality Pools and when a member of a pool dies the remaining part of their estate passes to the surviving members of the pool. This means those members who live longer have the larger part of the pool and can finance their longer life
We would like designs to sell the concept in a modern and positive way. The logo should convey the community aspect of the pools and the security it provides in later life
The tag line for Mortality Pools is "making living longer better" but this should not be part of the logo
Marché(s) Cible(s)
Forward thinking baby boomers starting retirment
Secteur / Type d'entité
It Company
Texte du logo
Mortality Pools
Styles de logo qui vous intéressent
Logo abstrait
Conceptuel / symbolique (texte facultatif)
Styles de police à utiliser
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Modern, dynamic, reassuring
- Logitech is an example of an exiting logo we like
Bien d'avoir
- something that coveys the concept of the pool as a community that helps each other
Ne doit pas comporter
- associations with early death