General Mills Culture Model - how we bring our culture to life
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Ce client a reçu 34 designs de logo de la part de 15 designers. Il a choisi ce design de logo de brightD. comme design gagnant.
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Brief de Design de Logo
We need a graphic to represent our Culture model at General Mills (www.generalmills.com). The model should incorporate the blue General Mills "G" and the five dimensions of our culture model: Energized by My Work, Proud of My Company, Inspired by My Leaders, Supported by My Manager, Connected to My Team. If possible, we also like to incorporate the following "WE fully live our Championship Values". Our colors are blue and orange. We're open to both text and graphics.
Marché(s) Cible(s)
employees of General Mills
Texte du logo
See task description above.
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- There seems to be some confusion on what I'm requesting. Please see the attached file with the Culture model for inspiration. The design must have the G and the five phrases. The tag line at the bottom is optional. In it's current form, the model isn't very inspirational. I'm hoping that you'll be able to provide some fresh ideas to enhance it.
Bien d'avoir
- If possible, we also like to incorporate the following "WE fully live our Championship Values".
Ne doit pas comporter
- Any alteration to the General Mills G logo.