National Product Company EFKO (brand Sloboda) Needs Packaging Design

Vous souhaitez remporter un projet comme celui-ci ?
Ce client a reçu 53 designs emballage de la part de 9 designers. Il a choisi ce design emballage de Art Vision comme design gagnant.
Inscrivez-vous Trouvez des Projets de Design- Garanti
Brief de Design Emballage
We need a packaging design for a mayonnaise brand Sloboda (Russia). Our company is a National leader in the market of mayonnaise. Currently, the Sloboda mayonnaise line includes 5 different flavors. Now We are planning to produce a new flavor - ”Light". The structure of the package should be like the structure of other flavors in the product line.We need to create food style areas and color-coding of package.
We would like to see an appetizing and tasty look. The final design should have associations with light, freshness, exclusivity.
To get a good understanding of our product, please refer to File 3 on the attachments.
Marché(s) Cible(s)
Target audience of mayonnaise sauce "Light” is people, who take care of their figure, but they aren’t ready to give up of delicious food completely. These people want to look beautiful, so they follow a diet periodically and choose light products.
Secteur / Type d'entité
It Company
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- The structure of the package should be like the structure of other flavors in the product line. Messages, which must be placed on the label are required to:
- Attribute of brand:[ORGANIC CONTROL];
- Brand name: SLOBODA;
- Attribute of brand: ALIVE FOOD;
- Name of the sauce: LIGHT.
Bien d'avoir
- The products, which should be shown on the label, must be included in the basic ration of people, who keep their weight trim and take care of their health.
- For example it can be avocado, grapefruit, radish, fresh herbs and so on.