Shops of Monmouth brand logo
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Ce client a reçu 38 designs de logo de la part de 9 designers. Il a choisi ce design de logo de TAD2 comme design gagnant.
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Brief de Design de Logo
We are looking to create a brand logo to promote Monmouth, IL retailers (we're a small, historic rural town). This logo will be used on a website banner and will be part of print and billboard advertising.
We want the logo to utilize both our City logo and a stylized version of an architectural element that is part of a historic landmark on our town square.
Here are some links to related sites, so you can get a sense of the graphical look and feel we've got on existing sites:
http://www.cityofmonmouth.com/
http://gomonmouth.com/
Here is a biz website from one of our anchor businesses:
http://marketalleywines.com/
We are in the middle of a large-scale renovation of our downtown historic district. Our goal is to create a unique shopping, dining and cultural experience on our historic public square. This logo will be the "face" of those efforts - both to recruit vistors to our downtown and to help recruit new retail entrepreneurs.
We want to convey history, identity and class (without stuffiness)... to create a brand image that compels deeper exploration.
Mises à jour
Project Deadline Extended
Reason: We are extending the deadline for a few days because the stakeholders for the branding and marketing project will be meeting on Thursday, April 4th to review the top entires and aid in the selection process. We've got some great work done so far!
Added Friday, March 29, 2013
Secteur / Type d'entité
Retail
Texte du logo
The Shops of Monmouth
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Incorporate elements (or all) of our current city logo.
Incorporate architectural element (stonework above window) from historic building.
Must create a recognizable and iconographic brand feel.
Ne doit pas comporter
- Should not look too much like the placeholder design I uploaded... that's so you can see the architectural element we want to use as well as the city logo in context.