Postcard targeting people unaware of their current personal insurance status for start-up agency
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Ce client a reçu 26 designs de carte postale de la part de 7 designers. Il a choisi ce design de carte postale de StandOUT Design comme design gagnant.
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Brief de Design de Carte Postale
I need a postcard design for a new start-up independent insurance agency in Kalamazoo, MI. I am offering a commitment free insurance check-up to prospective customers. I would like to stress the check up as most people are unaware or haven't checked into their insurance coverages.Here is some information on the marketing pieces that I have been working on:
At Agnew Insurance Agency, we offer our Commitment Free Agnew ICU (Insurance Check-Up)!!!Many people today are unaware of their insurance coverage. They may be Under-Insured (not enough insurance to cover their valuables in the event of a loss) or they may be Over-Insured (paying for more coverage then they need). If you haven’t had your insurance looked at in a while, it may be time for a Check-Up….
During the Commitment Free Agnew ICU, we will check for:
• Accuracy – The items currently listed are still in your possession and are accurately depicted in the policy
.• Correct Values – The items currently listed are valued correctly according to the current market.
• Limits – Are the limits on items properly listed so there is coverage to fully replace items in the event of a loss?
• Liability – Is there coverage in place to give the client coverage in the case of lawsuits or legal action?
• Deductibles – Is the client willing to take on more risk in order to reduce premium or would they like to lean on the insurance company more for a higher premium?
• Rates – Is the clients premiums in line with the current marketplace or are they paying too much?????
Marché(s) Cible(s)
People that haven't had their personal or business insurance checked on for a while.
Secteur / Type d'entité
Insurance
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- My logo
- My website: www.agnewinsuranceagency.com or www.check-my-insurance.com
- Logo colors (others can be added but orange and black of logo as main)
Bien d'avoir
- A couple of pictures.
- Something referring to a dr. check up (see attached document)
- Really trying to stress to people that are unaware of their current insurance situation and need a check-up.
- I'd like to have the main catch fraise read "When was your last Check-UP?" but have the word insurance stuck in there as an afterthought. Like when you forget a word in a sentence and have to fit it in with an up arrow.
Ne doit pas comporter
- cheesy pictures