Coalition logo for contact lenses prices
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Ce client a reçu 9 designs de logo de la part de 7 designers. Il a choisi ce design de logo de Davaus comme design gagnant.
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Brief de Design de Logo
Coalition of contact lenses wearers concerned about price of product.
• Unilateral Pricing Policy or “UPP” is an anti-competitive, price-fixing policy that contact lens manufacturers are using to help their bottom line at the expense of the nearly 650,000 Illinoisans who rely on contact lenses to correct their vision.
• UPP allows contact lens manufacturers to dictate a minimum price at which their products must be sold. If a retailer chooses to sell the manufacturer’s product for less than the price it has set, the manufacturer will stop selling the product to the retailer.
Why are manufacturers using UPP?
• The only choice consumers have had in purchasing contact lenses is to shop around for the lowest prices, often turning to discount retailers like 1-800 CONTACTS. But now, due to UPP, that is no longer an option.
Secteur / Type d'entité
Shop
Texte du logo
Fair Price to See
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- some type of a "vision" image.. eye shape (for contact lenses)
Bien d'avoir
- Comfortable colors