DESIGN FOR FLAVOURED CORDIAL LABEL SUITABLE FOR LOCAL AND EXPORTING COUNTERIES

C'est ce que Ameen products sdn bhd recherchait dans leur graphic design

UPDATED BRIEF ON NUMBER 7
This cordial manufactured in Malaysia, belongs to the same product category as Sunquick and Ribena. Feedback has suggested that the current Ameen label lacks visual appeal, prompting us to embark on a redesign that enhances visibility and draws consumer attention on store shelves—both locally and internationally.

Key design requirements:
1- The concept should be versatile enough to accommodate various flavors, including Mango, Orange, Grape, Sarsi, Lychee, Rose, and Pineapple, while maintaining a cohesive brand identity.
2- All essential product information must be incorporated, ensuring clarity and compliance with both local and international labeling regulations for export markets.
3- Designers are encouraged to explore creative approaches to make the label visually striking, culturally adaptable, and appealing across diverse consumer demographics.
4- The brand logo may be presented in either white or red, depending on what best… Voir plus