Name and logo change and car wrap

C'est ce que K2P Panificação e Confeitaria ltda recherchait dans leur car wrap design

PANÍ & TOAST is a lower volume, higher quality bread and toast producer. We reach consumers via third party bakery shops, in-store bakeries, grocery shops, restaurants, cafés, caterings and the food service in general. We operate in the Greater Campinas Urban Area where a total population of 3,5 million is found within a 50 Km radius, a geography which we cover with delivery vans (hence the car wrap). Campinas is the second largest city of the State of São Paulo. In this developing country, many food and drink categories such as coffee, wines, chocolates, cheeses etc. came a long way over the past three decades. This was driven by well invested industries. The quality of craft bread has gone backwards, however, driven by the disappearance of the ‘artisan’. Young people growing up with cell phones and tablets seem to have little interest in becoming professional bakers. There are a few sourdough bakers, but their volumes are like a drop in the ocean, and they don’t bake 24/7. The l… Voir plus