Australian education business needs a vibrant facelift

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Ce client a reçu 85 designs de logo de la part de 21 designers. Il a choisi ce design de logo de seamlessly_weird comme design gagnant.

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Brief de Design de Logo

We need a new logo for our parent company - Warner Group. Based in Melbourne (Aus) Warner Group has two seperate education businesses.
1. Warner Awareness Education works to address social change from childhood up, through engaging and customised programs for schools, local government and organisations. We have created leading programs on themes such as, graffiti and vandalism, underage binge drinking, and more.awarenesseducation.com.au
2. Warner Institute trains employees using a whole-of-person approach to training. Our learning programs are primarily targetted to those working within the Community Care sector (eg.Aged Care, Disability Support, etc). Our reason for being is to empower employees to enjoy going to work and perform better, to develop and support them so to succeed. wiob.com.au
These 2 divisions each have their own individual identities.
We are hoping that you might create an identity for the overall Warner Group company that embodies the qualities of our founder; vibrant, encouraging, innovative and conversational. Our founder would say it's always about people and emphatically believes in the positive difference that learning can make to our lives.
I've uploaded the 'to-be-replaced' Warner Group/WG' logo and also that of of Warner Institute. The Awareness Education logo mirrors that of the exiting Warner Group logo and will be replaced as a separate project in the near future. These are provide as information only - you do NOT need to reference these in your designs.

Icône d'informations
Mises à jour

Thank you for your responses. I don't think my initial brief was clear and I apologise for this. I hope these additional points will help you.


There is a balancing that needs to be achieved here between our position as a premium provider and also a personable innovative one - in some ways similar to Volkswagen - a high quality, well constructed and  brand that is personable and accessible ... not sure if that analogy helps you or not? 

We would like the logo/wordmark you create to be the dominant element and the name "Warner Group" to appear as lesser identifying only element. 

If you could also please provide a greyscale version of each logo as part of your submission that would be great too.

We are happy to respond to any questions that you may have. Thanks for your creative effort and submissions. We will not make any choices before the deadline so please take your time to thoughtfully make a submission.

Added Tuesday, September 10, 2013

Marché(s) Cible(s)

Mid-level (to upper) management within the local government (councils) and/or community services sector.

Secteur / Type d'entité

Government

Texte du logo

Warner Group


Styles de logo qui vous intéressent
Logo pictural

Un objet réel (texte facultatif)

Logo mot symbole

Logo (texte seulement)

Logo de Lettermark

Acronyme ou logo texte (texte seulement)


Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme

Exigences
Bien d'avoir
  • A variety of pastel/soft colours
Ne doit pas comporter
  • Please do not include images/iconography of people in the logo.

Fichiers
Télécharger tous les fichiers - 0,2 MB
Paiements
1e place
A$200
2e place
A$100
Total
A$300

Date limite du projet
20 sept. 2013 06:42:54 UTC
Language

Inspiration pour Design de Logo
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